01 · The bracelet
Handmade, engraved, in your colours
Braided band with a 316L stainless steel clasp, laser-engraved: company, club, tournament, date or the recipient's name. Waterproof, unisex, adjustable.
For companies, clubs, events and brands
Your sign. On the wrist.
An engraved premium bracelet instead of a giveaway. No sizes, no season, worn all year. With a booklet that carries your message and an app in your brand's look.
- from 20 pieces
- engraving included
- sample in 10 working days
The product
Three parts, one story
The bracelet is the key. The booklet tells why it's there. The app keeps going long after the handover.
02 · The booklet
48 pages people keep
Every bracelet comes with a little book, 85 × 85 mm, bilingual. With your greeting as an insert or a chapter of your own: origin, values, your location, your team.
03 · The app
Your app, run by us
Inside the booklet is a code. It opens a web app in your brand's look: guide, playlists, quiz, toasts, service. No app store, no account, works offline.
- 316L stainless steel
- Laser-engraved clasp, water- and saltwater-proof
- S 17 · M 19 · L 21 cm
- Adjustable. No size stock, no leftovers
- Two lines of engraving
- Included in production
- Box in your colour
- Individually packed, ready to ship
The problem
What you'd use otherwise
Apparel
Shirt, scarf, cap
- Six to eight sizes per item
- Outdated with every sponsor or kit change
- Ties up storage and capital
- Worn at home, not outside
Giveaways
Pen, power bank, mug
- Says nothing about you
- Gets passed on or put away
- No recognition value
- Giving a power bank means saving in the wrong place
RAZELET
Engraved bracelet with booklet
- One size for everyone, adjustable
- Worn all year, not seasonal
- No stock, no leftovers
- Kept, because it means something
Between apparel and giveaways there's a gap in the €60 to €150 range. That's where we sit.
Compared
Why the bracelet works better
| Apparel | Giveaways | RAZELET | |
|---|---|---|---|
| Sizing problem | yes, 6 – 8 variants | no | no, adjustable |
| Seasonal | high | medium | no |
| How often worn | match day, leisure | rarely | daily, all year |
| Your resale margin | 25 – 40 % | 40 – 55 % | 45 – 55 % |
| Tied-up stock | high | medium | low |
| Personalisable | poorly | no | yes, laser engraving |
| Works as a gift | partly | no | yes |
300
days a year worn. A jersey: twice a month.
0
size variants, stock risk, leftovers
2
lines of engraving, included in production
Customisation
What it looks like in your colours
The first colour samples are made. The braid is produced in your colour world, the clasp carries your engraving.
Pre-series colour samples. Production pieces carry the RAZELET 316L stainless steel clasp with your engraving.
What you design
01
Engraving
Two lines on the clasp: company, club, tournament, date or name.
02
Colour world
Your colours from 250 pieces. Below that, from our standard range.
03
Greeting
An insert with your text on sand paper. The part people keep.
04
Packaging
Box in your colour, sleeve or sticker from 500 pieces.
What stays
The RAZELET signet stays visible. We don't do white label: a product with its own brand looks more valuable than a printed nothing. For crests, league logos and registered marks we clear the rights before production. Without a licence we work with colour world and location engraving.
Use cases
Four ways to use it
Companies
Anniversary · incentive · client gift
- Staff gift for the company anniversary
- Sales incentive instead of a voucher
- Premium client gift at Christmas
- Onboarding on day one
100 – 500 pieces
Sports clubs
Team · fan shop · sponsor
- Team set with club engraving
- Fan band in club colours
- Sponsor buys, club sells
- Promotion, anniversary, farewell
200 – 1,000 pieces
Clubs & events
Golf · motorsport · regatta
- Participant gift at the tournament
- Winner's bracelet instead of a trophy
- Club edition for the pro shop
- Hospitality gift in the paddock
80 – 800 pieces
Brands
Automotive · lifestyle · retail
- Gift at vehicle handover
- Edition in brand colours for the shop
- Reward in the referral programme
- Team band for employees
500 – 5,000 pieces
Golf, motorsport and what comes of it
Clubs & events
Tournament bracelet
Participant gift at a corporate or charity tournament, engraved with its name and year.
Winner's bracelet
Instead of or next to the trophy. It's worn and visible in the club for a year.
Club edition
Club colours and club engraving for the pro shop. You buy, you keep the margin.
Hospitality
For sponsors hosting guests in the paddock or the box. Engraved with the sponsor's name.
Sports clubs
Three ways to start without licensing hurdles
Colours instead of crests
Club colours plus location engraving. No logo, no licence, ready to produce. Fans make the connection themselves, and that's exactly where the effect lies.
Team set for the squad
Eleven or twenty bracelets in one box, uniform engraving with the season or promotion year. A team ritual, not a jewellery purchase.
Sponsor model
Your sponsor buys 500 bracelets, their name on the back of the clasp. The club sells them in the fan shop and keeps the proceeds, without investing its own capital.
The club has the fans but not the budget. The sponsor has the budget but no stage. The sponsor model solves both.
The app for the bracelet
What happens after the handover
The bracelet is the key. Inside the booklet is a code that opens an app in your brand's look: travel guide, food, shopping, playlists, quiz, toasts. Everything that's fun and that a brand often won't or can't publish itself.
Proven. The RAZELET Wiesn Survival App went from idea to launch in ten days: 14 tent profiles, offline map, emergency numbers, 36 toasts, up to nine languages.
No app store, no account. Runs in the browser on any phone, offline after the first open. No review process at Apple or Google.
We operate, you approve. RAZELET is provider and operator: legal notice, privacy, hosting, editorial. You commission it and approve the look and content.
01
Travel guide
Routes, day trips, charging stops or scenic drives around your location.
02
Food & shopping
The addresses your people would otherwise jot on a note.
03
Playlists
For the first drive, the tournament, the long haul.
04
Quiz
About the brand, the product, the region. With a leaderboard if you like.
05
Sayings & toasts
The fun stuff a brand wouldn't publish itself.
06
Service & emergency
Workshop, hotline, emergency numbers. Offline, even without signal.
The difference
Why a book says more than a giveaway
A company that gives its staff a bracelet with a little book about attitude for its anniversary says something. A company that gives a power bank doesn't.
Four lines, four messages
Business, Sport, Love, Mind. You choose the one that fits your occasion.
Your greeting as an insert
On sand paper, in the booklet's design. Not a loose card that falls out.
48 pages, bilingual
German and English in one booklet. For international recipients, too.
It stays around
On the desk, in the car, on the nightstand. Unlike a card, it doesn't get thrown away.
See the booklets
Pricing
Terms
Prices on request. We'll send the price list with your sample.
Lead time
Standard 4 weeks, 6 weeks with your own band colour
Payment
50 % deposit, balance on delivery
Sample bracelet
Free, with your engraving, in 10 working days
Models
Three ways to work together
A
Purchase
The standard
- You buy outright and use or resell yourself
- Best terms, full control over price and presentation
- For companies, brands, sponsors, tournaments, pro shops
B
Revenue share
When there's no budget
- We pre-finance production and carry the sales risk
- You get a share of net revenue
- For clubs, small teams, artists and labels
C
Consignment
The way in
- Goods on consignment, settled after sale
- Limited to one season, then A or B
- Only for strategically important first partners
You don't have to decide today. We start with a sample and choose the model once quantity and date are set.
Process
From here to delivery
- 01
Sample
We send a bracelet with your engraving. Free, no obligation.
10 working days
- 02
Quote
Quantity, colour, engraving, packaging, date. One page, binding.
2 working days
- 03
Approval
You approve the engraving preview and colour sample. Nothing is made without you.
your pace
- 04
Production
Standard 4 weeks, 6 with your own band colour. Handmade at Lake Tegernsee.
4 – 6 weeks
- 05
Delivery
Individually packed, ready to ship or on pallets. Direct shipping to your recipients, too.
on time
Case · Wiesn Edition 2026
From idea to product in eighteen days
RAZELET was born on 5 September 2026 at Lake Tegernsee. Eighteen days later the Wiesn Edition was made, numbered and shipping, with shop, app and print kit. That's exactly what we offer you: a finished product from an idea, in weeks.
500
numbered Wiesn Edition bracelets
150
orders on day one, without advertising
10
days from idea to app
The next step
A sample. With your engraving.
Give us two lines: your name, your tournament, your anniversary year. Within ten working days a finished bracelet with booklet and box is on your desk. Free, no obligation. Then we talk quantities.
Your contact: Wolfgang Reiter, Managing Director
Henco2 GmbH · +49 175 223 9594 · info@razelet.com
Energie. Balance. Razelet.